Tag Archives: Ohio

Blogging for Businesses

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The following is a great article with quick and easy Blogging tips. As the new year begins, my own business resolution is to “eat the dog food”. A phrase I’m stealing from Dave Urick of Urick Computer Consulting, a member in our local North Olmsted BNI Chapter, meaning (apparently) to believe in what you sell/provide so much that you are using it, doing it, eating it, etc..

My niche, at Your Digital Footprints, is to focus on teaching the small business owner how to expand their on line presence using social media tools like Google Local (aka Google Maps/Places) Facebook, Twitter, LinkedIn and WordPress. And to be more specific, I like to teach them how to get exposure for their business in an hour a week, and NOT let social media’s sexiness turn into a time vacuum.

However, I have neglected my own blog as I focus on my clients’ goals. No more! Great timing Social Media Examiner.

http://www.socialmediaexaminer.com/7-blogging-tips-from-top-bloggers/

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Filed under Digital Footprints, small business, social media marketing

Fight the Facebook Temptation – No Cows, No Jewels, No Mafia, No Gifts, No Questions!

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Did you get on Facebook to build your business? If you’re like me, you were not even remotely interested in a “social networking” tool until you found out there was a way to build brand awareness and get closer with your customers.

So we decided a Facebook Page was the best option, but we had to create a Facebook Profile in order to make a Facebook Page.  No problem. Getting back in touch with high school, college and old work buddies was an added benefit – maybe pick up a couple of new customers right?

But then, as if it were the too-good-to-be-true, the no-such-thing-as-a-free-lunch caveat, it starts with posts like these that show up on your Facebook Wall:

  • “Help Sara find her cow”
  • “Marshall answered a question about you. Find out what he said”
  • “Cathy wants you to accept this gift in honor of breast cancer awareness. Click here.”
  • “Heather found out she should be a naughty elf for Halloween. Take this quiz to see what you should be”
  • “Help Greg win this round of the Family Feud”

DON’T click! Don’t help find cows or build farms or take quizzes or accept virtual gifts or find out what people said about you. When you do, you have to grant the “app”, or application, access to your Facebook information.  All of it. Regardless of your privacy settings.  The article below covers how this is a major breach of privacy policies, but it still happens.

Instead, hover over the top right corner of this intrusive message on your Facebook wall until “remove” or “block” is an option. Then elect to “block all messages from application”.

Read the Wall Street Journals article regarding apps and Facebook privacy concerns here:
http://online.wsj.com/article/SB10001424052702304772804575558484075236968.html?mod=WSJ_hpp_LEADNewsCollection

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Filed under Digital Footprints, Facebook Page, Facebook Profile, small business, Tips and Tricks